For media sites, for example, traffic can be a source of income from advertisements. For ecommerce retailers, traffic translates to direct sales. Some sites might not be selling anything, or they might be selling a brand where just having eyeballs on your content is enough to count as a win.
Original Article Source Credits: Search Engine Journal, https://www.searchenginejournal.com
Article Written By Loren Baker
Original Article Posted on : January 7, 2021
Link to Original Article: https://www.searchenginejournal.com/why-search-rankings-traffic-drop/264617/#close
